Fashion Marketing: The Trendsetting Business

Why would someone spend $600 on a new dress or $400 on a pair of shoes? Savvy fashion marketers, that's why. Designers put the latest trends up on the runway, and then it's the business of fashion marketers to get them out of the showroom and into the customers' shopping bags.

Fashion Marketing Degrees:
The Trend Setting Business

An online degree can give you the training you need to succeed in this fast-paced fashion job. With online education, you can get a college degree and career-specific training during your free time, from the comfort of your own home. Typical coursework can include:

Visual merchandising and store design
Fashion design and technology
Management and marketing
Communication and promotion

Fashion Your Ideal Marketing Career

Graduates start in a wide range of fashion jobs, from merchandise managers and purchasing agents to visual merchandisers and retail store managers. These business professionals can spend their time arranging merchandise, attending fashion shows, and pricing clothes. They can also design ad campaigns, consult with fashion designers, and keep track of profits and losses.
According to a National Association of Colleges and Employers survey, entry-level salaries in fashion marketing rose to $37,191 in 2006--which is higher than the national average for all salaries. According to the U.S. Bureau of Labor Statistics, marketing managers' median salaries in 2007 were $113,400 and employment is projected to grow faster than average.
An online fashion merchandising degree can get you in the business with one of these exciting fashion careers!